Industry-leading Service Focused on Family Driving Safety
With the new IMS Family telematics service, insurers can provide policyholders with an engaging product that reduces accidents and conditions safe driving behavior within the entire family. As a smartphone-based insurance telematics offering, IMS Family provides parents with increased connectedness and situational insight into the young drivers in their family.IMS’ powerful scoring and analytics technology evaluates driving behavior across the entire family after every trip. The data, information and insights engages the entire family in a dialog around safe driving practices. The IMS Family service works by detecting and analyzing driving behavior and providing critical alerts, analytics and behavioral insights to parents, enabling discussions on safe driving habits while providing peace of mind. In turn, parental driving is also scored allowing them to set an example for the younger drivers in the family.IMS Family telematic service provides insurers the opportunity to also develop positive, engaging relationships across the entire family. This results in retention of the primary policyholders with the ability to convert teens and secondary drivers to full policies when they purchase and insurer they own vehicles.
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