Intelligent Mechatronic Systems Inc. (IMS) is making headlines across tech news sources with its Metro Traffic Engine, the live-traffic platform for your car. IMS’s Metro Traffic Engine (MTE) collects real-time traffic data from your smartphone signals, GPS system and traffic loop sensors embedded in roads to help drivers avoid traffic jams.
IT Business says: It’s not just your imagination – traffic really is getting worse. But there are technologies out there to help drivers beat gridlock.
IT World Canada cites Toronto as one of the most traffic-congested cities in the country. Blair Currie, vice-president of marketing at IMS, thinks this ties traffic to prosperity and happiness. “The more we can reduce gridlock, the better prosperity there will be (and) the more jobs will be created,” he said.
In a two-part series on urbanization and intelligent transportation, eWeek’s Dave Chappelle is studying the effects of traffic congestion. Mr. Chappelle points out that we’re moving from a world where 50% of its population lives in cities to a rate of 90% urbanization – and that’s going to mean a lot more traffic.
The IMS Metro Traffic Engine uses its aggregated traffic data to calculate speed and volume to inform users of delays ahead and can suggest real-time alternative routes. IMS is rolling out MTE to business customers like Canadian Blood Services and then eventually to the consumer.
“We provide intelligent transportation systems… more specifically intelligence to transpiration systems,” said Blair Currie, VP of Marketing at IMS. “We provide real time data that helps reduce traffic congestion. Less time in traffic means fewer emissions and greenhouse gases.”
You can see a live-traffic demo of IMS’s Metro Traffic Engine in operation in the Greater Toronto Area.
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